Dunkelfeucht | Poster

This is an Ad for a new party in vienna. With the title “Dunkelfeucht” (eng. “dark-wet”) the party promises a very unique experiance. The dark font nearly dissapears on the background and you do not see a whole face. This makes reference to anonymity and the taboo with which HIV is treated in public. At the same time, a mysterious feeling is created, which should be resolved by visiting the celebration.

Dunkelfeucht | Poster

This is an Ad for a new party in vienna. With the title “Dunkelfeucht” (eng. “dark-wet”) the party promises a very unique experiance. The dark font nearly dissapears on the background and you do not see a whole face. This makes reference to anonymity and the taboo with which HIV is treated in public. At the same time, a mysterious feeling is created, which should be resolved by visiting the celebration.

The poster is a douple-suchet. There is the dark and the bright sight. It also works as a single poster, but this style represents the difference between the dark and noise side of a party and the bright, fun part. The designconcept is very minimal, that you get the most important information at first.

The red colored moth represents the main topic of the party. It is a charity event for Stop-Aids. It clearly takes reference on the red ribbion.